Using PPC Coach? Please RTFM!

PPC Coach is the best thing to come along that really gets into the nuts and bolts of paid search marketing, however, there are still some that simply don’t get it.

It’s important to know your limitations and one of mine is still in the area of pay-per-click even though I’ve had some limited success. Because of that minor success I am now getting a steady stream of private messages in the forums at PPC Coach from people wanting me to coach them on “how I did it.” The PM’s all say something like this, “Wow dude, congrats on your success. I can’t figure out month 1, could you help me?” or “Such and such isn’t working for me in Adwords, what do you think the problem is?” The interesting thing is that 90% of these questions are coming from people with less than 3 posts in the forums.

I certainly don’t mind questions, but it’s painfully obvious when people aren’t doing their homework and immediately look somewhere else for answers. If you don’t dig for the gold yourself, you aren’t going to find it.

Now, when you join PPC Coach you will see there are videos for nearly every aspect of the program and complete walk-throughs showing you how to set things up and use various tools available to members. There is also an extensive forum that covers everything and more dealing with PPC. Within that forum are the specific threads for each month of the program going into great detail on how to make each specific technique work and you can even ask questions on those threads if you don’t understand something.

Beyond that, once you spend a few hours in the forums, you soon begin to realize who the serious money makers are and you can then click over to their profiles and do a search so you can read everything these guys have written. And the nice thing about the PPC Coach forums is that the experts (some making between $50,000 and $100,000 per month) are very candid with their information. I’ve read tips and tricks from these experts I’ve never read on any blog. And beyond that, PPC Coach members have Coach who makes over $100,000 per month and almost begs people to PM or email him if they don’t understand something.

All this available information and resources are essentially the PPC Coach manual. Coach stresses to new members to look at all the videos and spend a few hours in the forums before trying out any of the month 1 techniques just so you can get a feel of what everyone else is doing and what makes for success in the program. This is what people are paying $50 a month for. This is how the system works and if you don’t use the system you won’t succeed.

So what would you think about someone who pays $50 a month for a coaching program and then doesn’t use the resources? Success isn’t going to happen for those who continue to do business as usual. Sometimes it’s really obvious why people don’t succeed. Unfortunately it’s not all that obvious to the individual it’s happening to.

Please, if you are spending $50, or more, for any coaching program, use the resources and RTFM!

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11 Responses to “Using PPC Coach? Please RTFM!”

  1. Dead on Alan. When you first join, the amount of info is overwhelming and it’s pretty easy to get frustrated. What you have to do though is just spend a good few days watching the videos, reading through the WHOLE month 1 forum and then spend time reading through each of the product forums.

    For example, unless you are a code head, don’t use landing page generator, use Pollbot instead.

    My first few days I was a bit frustrated, as I expected a step 1, step 2, step 3 type of flow. I wanted it all spelled out. The problem is there are many different options and a step 1, step 2, step 3 = money overnight just doesn’t exist.

    Not sure if you agree or disagree, but to me $50 a month is a steal for the software and ideas alone. Then on top of that you get personal coaching.

    Like anything else, ppc-coach isn’t a magic pill to get rich over night. Like blogging, PPC takes work and time.

    Good post.

  2. glbgluy,

    $50 a month is most definitely a steal.

  3. Good post…I think one thing that he says in his first video that I have to keep reminding myself of is, “Just watch the videos the first time through. Don’t try to do it all at once.”

    The amount of info is unreal, and you have to practice various combos a lot!

  4. So those guys pay 50$/month and write you PM’s about making money? Now that made my day, really :)

  5. Too many people are looking for the quick fix, a way of making money without any effort. No one is ever going to make it rich by doing nothing and sooner those people forget this idea and get on with putting the hard work in the better. Or they can keep up paying money for products which are never going to make them money back because their too lazy!!

  6. I’m so exited to know that there’s is something out there like PPC coach. There have been so many half ass programs and ebooks promising to “take” your hand and show you the ropes of PPC – and very few thus far have lived up to their promise.

    Everyone I know that’s with PPC Coach is making huge success, in a very reasonable amount of time.

  7. Great post Alan. I joined PPC Coach a few weeks ago, and to be honest, I used to be that person who asked more questions than reading and taking action. But a few days later after my initial signip, I realized that I’m putting $50 to waste by not doing anything. I am now committing myself to taking action when I can.

  8. @glbgluy – That’s exactly how my mindset was! But now I understand that it takes time and learning. There’s no such thing as getting rich overnight.

  9. Just out of curiosity how much did you benefit from this coaching? was it truly worth it?

  10. I’m on my 9th month… taking my time. I ask questions publicly. Starting on polls, and reviews soon.

  11. @Marcel – 9th month and you are just starting polls soon? WTF? That is the first month stuff. You really put $450 into it and haven’t even started? I gotta be honest, you are nuts! I signed with the coach because of Alan’s posts, but dropped after month 4 because there really aren’t any other methods other than POLLS!! So I am quite curious, what have you been doing for the past 9 months?

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