Well, 2008 certainly didn’t end as planned at $10,000 as the goal for December, but income did come in slightly over the $3,000 mark, so my wife and I can still put food on the table and maybe get a coffee at Barnes & Noble, lol!
I wasn’t anywhere near the goal mainly because many of the PPC campaigns I tried during December just didn’t work out and in fact much of what I tried lost me a good chunk of change. One campaign that I though for sure would produce well was losing me about $90 a day for almost a week until I finally shut it down. No amount of tweaking was able to get it ultimately in the black. I had one day where I made some profit and spent the rest of the week foolishly losing money. Sometimes you just have to wait and see where things are going, but I probably waited too long on that one.
Then there was the complete shutdown of the content network that Google hit me with about 6 days before Christmas. I don’t know whether Google decided to review my Adwords account and slapped me like an unwanted stepchild while they were having a looksy or they just like messing with people around Christmas because they are evil. Starting about 10 days before Christmas impressions on Google’s content network slowly dwindled down to nothing except for 1 campaign. And 6 days before Christmas I was getting zero traffic from the content network. Yes, I mean nothing, not a single impression for 15 out of 16 campaigns.
As with Google’s great customer service and full disclosure policies, there was no notice emailed, no disapproved ads or alert in my Adwords account, simple zero traffic and impressions for 2 weeks. The search network was down a little, but I was still receiving some traffic. During the busiest time of the year online and while I was peaking with a food related offer paying around $15 a lead and producing 10 to 12 leads a day, Google arbitrarily decides to cut off my content network traffic. And they’re motto is, “Do no evil”, really? As if by magic, most of my campaigns on the content network at present are nearly back to normal levels, again, with no explanation.
Anyway, I still wasn’t even close to the goal I set but was able to produce a decent income for me. And for that, I’m a happy camper. Total revenue produced was $5,225.09, and with expenses at $2,218.21 actual income was just above $3,000. Everything for December 2008 breaks down as follows:
Google Adsense – $1,148.32
Commission Junction – $271.68
EPN – eBay – $295.60
Meal Planner Ebook – $102.00
TripAdvisor – $168.66
Clickbank – $202.16
Private Advertising – $155.00
AzoogleAds – $1,333.95
Pepperjam – $15.50
Neverblue – $1,457.90
Other Affiliate Programs – $74.32
Total Revenue – $5,225.09
Total expenses – $2,218.21
Total Income – $3,006.88
I’m glad that 2009 is here, the holidays are over and it’s time to get back to work. I think 2009 is going to be an exciting time with everything that happening in the economy and the plans I have for the upcoming year. I’ve set goals and adjusted priorities to focus on the things that have been producing income for the long haul and have decided to put lesser income producing projects on the back burner.
What about you? Are you going to rock in 2009 or sit by and watch things happen?
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