Ahh, the greatest keyword tool in the history of the universe, 2nd edition, has been released and just about everybody, especially the MMO blogging gurus, are singing its praises. Unfortunately, the MMO types are going to give you a fake Keyword Elite 2 review because they’re going to make money off of it if you buy it. If they told you the truth about it, that you can get almost all the keyword information offered in the product for free, you probably wouldn’t buy it, and then they wouldn’t be the famous MMO bloggers they are.
Of course one missed fake product review isn’t going to matter to a MMO blogger making a killing, but if they changed their business model to doing only honest reviews, they’d be making substantially less.
Since I’ve been having some pretty good success lately with ppc marketing I was pretty excited when the news hit that Keyword Elite 2.0 would be coming out soon. It’s always good to add the right tools to your ppc arsenal so you can scale your campaigns up when you find a winner and I thought Keyword Elite Two would be a tool to get. However, after spending about an hour watching all the videos on the sales page about every aspect of the product, all I could think was, ‘why would anyone pay $197 for this when you can get the same data for free?’
Here’s three of the modules within Keyword Elite that you can easily find data for and are basically a big load of processed cheese:
Keyword Surge is one of the modules that’s supposed to help you, “Generate the largest, most diversified keyword lists imaginable.” Thanks, but I don’t need large keyword lists anymore, I need keywords that convert and I can find those fairly easily with Google Trends, Insights For Search and the Google Keyword Tool. I’ve had my fill of inaccurate keyword tools, including what Google even puts out, I don’t need something less accurate than Google.
Advanced Adwords Site Targeter is another module that you can just as easily go to Google to find the same info for free or you can download Adwords Digger for free if you are unable to type in your own keywords at a search engine and find the top ranked site that displays Adsense.
The module that had me guffawing the most had to be the CPA Magnet that will, “Quickly and easily find super hot CPA offers with the click of a button!” I guess a bunch of affiliate managers are going to lose their jobs now because of this one…or probably not. I have 2 managers that send me a weekly email with the best converting offers on their network for search, email and web display and another report available on a weekly basis that I can download anytime and I can also call any of them at any time for suggestions. Reach out to your affiliate manager, it’s a lot less than $197, it’s free.
It was a process to come to the conclusion that Keyword Elite 2.0 isn’t worth buying. A friend tweeted me and asked if I wanted to split it with him so I went to the website and spent an hour watching the videos and was underwhelmed. I then ran across Griz’s Keyword Elite V2.0 Review and pretty much made up my mind not to go halfsies with my friend, who later tweeted me back with his review after he went ahead and bought it, “Messed with it for a while. It’s trash.” At that point I was pretty convinced, I didn’t need the greatest keyword tool humankind has ever seen.
Kinda makes you wonder about what those MMO blogging guys are peddling and how they really make their money, doesn’t it?
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