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Procrastination is the death of many a would be internet entrepreneur. I don’t know how many people I come across that tell me they’d like to do something on the web someday. Well, most people are doing something on the web, they’re surfing it. But unfortunately that won’t make you any money.

If you have a great idea for a business on the net, then you should have built a website for it yesterday, or last week, or last month. To start getting serious traffic to a website or blog is normally a six month process. In other words, you can’t even begin to judge how well a site or blog will do unless it has been up and running at least for six months. It takes that long to get indexed by all of the search engines, build a loyal readership and start getting inbound links.

With that said, you can see why it is important not to procrastinate on the web. When newbie site builders do this and then finally get around to getting something done, they tend to expect immediate results. When that doesn’t happen they get discouraged and give up.

I know people who have been talking about building a web site for more than 2 years now and if they would have started their site long ago and put up 20 or so pages, at least they would have something and a couple of years on the maturity of their domain. Domain maturity is another factor in the success of a website. The age of a domain is something Google looks at when indexing a site and the older sites get priority in some respect over newer domains.

And usually people who procrastinate aren’t that serious in the first place. Don’t talk about doing something on the web someday because someday will never come.

Start building your web empire today. In fact don’t wait another second, start right now!

Alan

Tags: build a website, google, internet entrepreneur, domain maturity, procrastination

As I mentioned 2 posts ago, I think the PPC game run by Google and Yahoo are complete scams with high end advertisers being able to get away with anything and us little guys left out in the cold. This is evident in my ongoing battle over trying to advertise for keywords related to iPod downloads. Yahoo will not let me advertise using these terms because they claim that they no longer allow advertisers to send people to these P2P or file sharing sites.

This simply is not the case as can be seen by searching on ipod movie downloads over at Yahoo. I have ongoing correspondence with Yahoo Search Marketing to let them know this is a bunch of nonsense and they keep telling me they will submit a complaint so their editors will check on these other sites, baloney!

Here’s is part of the text in my first email dated Nov 1st to Yahoo after my iPod Downloads campaign was stopped:

I don’t get it? I’m having a hard time understanding why keywords in my Ad Group iPod Downloads are not able to run when there are ads all over your site using the exact keywords I’m using going to the same kind of sites I am trying to promote.

And here is Yahoo’s response:

Advertisers are not able to advertise their website if it promotes P2P file sharing any longer. At one point, we did allow this type of website to advertise on the Yahoo! network. We have recently revised this guideline, so the sites you still see advertising may not have been removed as of yet. We will submit a sales complaint to have our editors review their site to ensure they are abiding by our guidelines.

Two weeks later I sent another email pointing out that although Yahoo wouldn’t allow me to advertise these sites, they wouldn’t even allow me to START a campaign, the advertising I originally complained about is still up and running full blast.

Here is part of Yahoo’s response. Read it carefully…

We appreciate your interest in our editorial review process and appreciate your patience as we continue to look into the advertisers you referenced. Please note that the decision of our editorial staff regarding other advertisers is not something that we are able to disclose.

So the editorial staff at Yahoo can’t disclose their dealings with other advertisers, oh really. This is the best evidence I have at this point that there actually is a double standard. That highlighted line didn’t even need to be in their response to me, so I guess they must be hiding something. When I wrote back letting the nice editors know I caught them in their evil scheme to crush the little guy, (okay, it’s not that evil) they assured me this wan’t the case.

Right, plug ipod downloads into Yahoo and see what you get.

I found a supposedly “legal” iPod download site I’m going to advertise on. I’ll let you know how that goes.

Alan

Tags: ipod downloads, yahoo search marketing, ppc, google, file sharing