Owners of Build A Niche Store just got word that the eBay affiliate store builder is going on the auction block. Yes, BANS is for sale. Actually it’s already up for auction at Flippa.com and you can own it for a Buy It Now price of only $500,000. Or if that’s a bit too steep for you and you think you can get it for cheaper through the auction process, the opening bid starts at just $200,000. I’d sure like to collect an affiliate fee on that sale.
Not only is BANS for sale, but everything related to BANS including N1Way (which was honestly a bit disappointing) and 27 related domains in various stages of development go along with it. It does seem kind of odd that the developers just came out with the new ebook or e-online-whatever, The N1Way or The Number 1 Way To Make Money Online only 3 months ago and they are now selling the whole show. Actually when you see that the total revenue generated from the ethingy N1Way was only $16,926.59, it’s not quite as surprising.
It’s a pretty interesting read at the auction page to look at the profit generated from BANS and all the domains that go with the sale as well as how the profit from BANS took a serious nose dive late last year and into this year. Profit for 2008 was $267,985 and profit so far for 2009 is right around 20% of that at $54,009. In reading the auction page you see the revenue drop off beginning in July or August of 2008 where they state:
At this point BANS was starting to get a bad reputation as being used by spammers so we re-developed the sales presentation and user forum accepting a significant cut in revenue so that it would have a legitimate shot as a long term project.
It was about that time that several people including myself started seeing some of their version 3.0 BANS stores getting deindexed by Google. I’ll take part of the blame for that in that I was putting up too many stores and not having enough time to fully develop them, while a lot of the blame goes to eBay affiliate spammers who used BANS for hundreds or thousands of garbage sites with no content and only auction listings. The general consensus was that Google didn’t like this and identified something in v 3.0 that was a footprint and removed many, many sites from its index. Some of my eBay affiliate income has returned since taking a big dive around the end of 2008, but it’s still not where it was at its height of around $1,000 per month.
While BANS is for up for auction, it in no way changes what I’m doing with it. Since the glory days, I’ve continued to work on a couple of my sites with one taking up the majority of my BANS related time. Getting backlinks and working on a blog added to my primary store has made somewhat of a difference and that will be the direction I’ll continue to head in for the time being as far as BANS relate affiliate revenue. I also have several other sites with eBay auctions and the good news is that my Quality Click Pricing Report last month was significantly more than twice the actual revenue earned. As long as that holds, I’ll have nothing to complain to eBay about its new click pricing model. If it doesn’t, well then, it will be suspect.
BANS will still continue to be a great product regardless of who owns it as long as you develop your stores and treat it like a business.
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